Technological advances continue to transform the world, and the real estate sector benefits greatly from them. In 2023, we saw a boom in artificial intelligences, which took the lead in different areas; many used them for leisure, and others as a work tool.
Digital transformation will continue to be a trend in 2024 in the real estate sector*. That’s why, this time, we want to explore some points that will make the buying and investment experience easier for clients.
Virtual tours
The great advantage of virtual tours is that you can get to know the property without having to attend a traditional open house in person. The virtual tour can be through different formats, such as photos, videos, renderings, or even a video call with your advisor.
Besides being useful for getting to know the property, they can also be your allies for checking construction progress without having to be there physically. We can expect these tours to become even more immersive over time.
Instant communication
Having constant communication with your real estate advisor is very easy nowadays, thanks to instant communication channels like text messaging and video call apps. Now, the information you need can be found in the palm of your hand, and you only need an internet connection to start a face-to-face call with your advisor.
Sophistication in digital security
The digital world also requires security. Since it is an intangible medium, we might feel uncertain when making important decisions, such as investing in a property. Fortunately, end-to-end encrypted messages and calls are becoming more common, which ensures greater privacy for your data.
Likewise, online payment methods include more access codes, or different dynamics to ensure your money is safe. In general terms, the advance of digital transformation in the real estate sector will make remote investment more popular, an attractive option for those who are not in the destination where they want to invest.
Choose a developer with a web presence
A real estate developer with a strong web presence is more credible to its clients. If it has a complete, organized, and user-friendly website, it’s a good sign. Check their social media, other people’s comments, and also take advantage of features like contact forms and the pop-up chat.
At Grupo Emerita, we are real estate leaders in the Riviera Maya with more than three decades of experience, and our success in the real estate business is due to our constant digital updating, as well as the innovation and quality of our projects.
We invite you to discover our investment opportunities in the Mexican Caribbean!
*Source: Real Estate Market & Lifestyle Magazine
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