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Real Estate Market, Lifestyle and More in the Riviera Maya and Southeastern Mexico
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What is it like to live in Playa del Carmen?
Playa del Carmen is much more than a vacation destination. Those who choose to live here discover a vibrant city, with an active community, a deep connection to nature, and a pace of life very different from urban centers in the rest of the country.
Here are five experiences you can only enjoy if you make Playa del Carmen your home. We especially love the last one!
1. Connect with the jungle and the sea every day
Here, you don’t need to escape on weekends to reconnect: everything is just around the corner. Whether you’re running along nature trails, paddling at sunrise, or swimming in crystal-clear cenotes, nature becomes part of your daily routine.
Playa del Carmen is home to people from all over the world. This mix of cultures creates a diverse and dynamic community, where it’s common to make friends with neighbors from different countries. From local markets to cultural fairs, there are always spaces to share and collaborate.
3. Experience the Riviera at your own pace
Far from the tourist hustle, daily life here moves at a different pace. Free time, mindful enjoyment, and closeness to what matters are truly valued. Developments like Tierra Madre, designed to foster community, offer the perfect setting to create a home: green areas, functional amenities, security, and a location that connects you to everything important. A place where community isn’t just a concept—it’s a reality.
In Playa, everything invites you to slow down. Outdoor yoga classes, meditating by the sea, hidden cafés in the jungle to start your day in peace… Here, you breathe a different kind of life. One where physical and mental well-being are part of your daily routine, not a distant goal.
Here, you don’t just live—you build. Playa del Carmen is undergoing urban transformation, and its residents actively participate in its growth. Whether through entrepreneurship, investment, or creating community projects, it’s a city for active minds who want to make a mark.
You might be interested: How to live in Tierra Madre
5 experiences you’ll only have if you actually live in Playa del Carmen (beyond just being a tourist)
The path of real estate investment is full of important decisions, as what you choose will influence how your expectations for returns, appreciation, and lifestyle are met. Choosing the right property type for your real estate investment is key to achieving your goals.
The most common types are studios, apartments, and penthouses; all very different from each other. So, how do you choose the best one? In this article, we’ll help you decide.
Studio
Studios make the most of every square meter, as they are a single space that brings together daily essentials like a bed, kitchen, and desk. Only the bathroom is separated from the main area.
Because of their size, the initial investment is low, and maintenance is the simplest and least demanding. They are usually in a strategic location to attract travelers and thus generate steady income.
Apartment
Apartments have more variable sizes, as they can have 1 or 2 bedrooms, and are also equipped with a kitchen, living room, bathroom, and even a terrace. The initial investment is moderate, and this type of property usually has steady rental demand and solid appreciation.
Penthouse
Located at the top of residential complexes, penthouses are the epitome of luxury and exclusivity. They usually have several bedrooms, spacious areas, and large windows with privileged views. That said, the initial investment is high, but it’s a great property to rent in the luxury real estate market and thus maximize your investment.
We highly recommend certified real estate advice to make the best decision, as an advisor can guide you on factors such as the local market, profitability, or suggest the best way to diversify your portfolio.
What do these properties have in common?
While these three properties attract different investor profiles, they all share the fact that they are located in luxury developments like Constelada; the most original proposal in Tulum’s Selvazama, the sister development of the successful Aldea Zamá, which is located in an urbanized area with high tourist demand due to its proximity to main attractions.
In addition to offering a variety of property types, Constelada features luxury amenities such as a rooftop with pool, bar, yoga area, coworking, and gym. Thanks to its location, infrastructure, and architecture, Constelada is a safe bet for success.
We invite you to click on the following box to learn more about Constelada, and to get in touch with our expert advisors to find out which is your ideal investment in this thriving development in the Riviera Maya.
You may also be interested in: The benefits of investing in Tulum, a paradise of luxury and nature.
Studio, apartment, or penthouse—which is the best investment for me?
A real estate investment is one of the most valuable decisions we can make for our assets and our family's future. Whether it's a residential lot, house, or apartment, this investment can ensure generations of peace of mind and stability. That's why it's vital that our purchase is backed by the law.
In this article, we want to share how we have managed to establish ourselves as a real estate developer that not only stands out for the quality and innovation of its projects, but also for our legal protection and secure investments.
Three decades of passion for building
Our history and commitment began in Mérida, Yucatán, making us a 100% Mexican company. We are known for our forward-thinking vision and for setting the standard in new construction trends. Today, we have more than 20 projects in high-value areas such as Playa del Carmen, Tulum, and recently, Valladolid, Yucatán.
Throughout our history, we have built more than 373,985 m2 and 551 properties. These numbers continue to rise year after year, establishing us as one of the most prolific real estate companies in southeastern Mexico.
How do we guarantee legal certainty?
We are aware that the real estate sector is not exempt from fraud and scams, which is why we provide transparency from the very first moment in our sales and project delivery process through legal contracts. As our client, you can review our official documents to verify the legality of the project.
In addition to each development having a unique creative proposal, each one has specific licenses and personalized legal backing. Likewise, we ensure up-to-date regulatory compliance by actively participating with organizations such as the Mexican Association of Real Estate Professionals (AMPI).
Invest with the legal certainty of Grupo Emerita
Now that you know us a little better, we would love to help you grow your assets with the right real estate investment.
We invite you to contact us to receive more information about our developments or our legal certainty. One of our expert advisors, who are a key part of our clients' satisfaction, will get in touch with you to answer all your questions.
You might be interested: Grupo Emerita: a developer with experience
Emerita Group: Over 30 Years of Legal Certainty in the Real Estate Sector
Aldea Zamá is one of the best-positioned residential communities in Tulum, and for the past couple of years, the continuation of its real estate success has been under development. This is Selvazama, the third phase of Aldea Zamá, featuring a privileged location and top-tier modern infrastructure.
In this article, we’ll tell you more about Selvazama and explain why your next real estate investment should be in this area of Tulum.
What is Selvazama?
Selvazama is a planned 500-acre community, home to luxury real estate developments and a vibrant community. More than just an exclusive area for investment and development, Selvazama’s plan also includes spaces dedicated to cultural, artistic, and holistic activities.
From its conception, Selvazama’s goal has been to be a luxury residential space that reflects the boho chic personality for which Tulum is world-renowned. For example, renowned projects like Papaya Playa and Azulik have already invested in Selvazama’s high-end proposal.
Selvazama’s main differentiator
Without a doubt, the location of this community is its strongest asset. Selvazama enjoys connectivity with Tulum’s main avenues, including Avenida Cobá, which leads to the hotel zone. It’s located in a high-demand tourist area, just minutes from Parque del Jaguar, which provides access to major tourist attractions such as:
- The Tulum archaeological site.
- The Museo de la Costa Oriental.
- El Faro viewpoint.
- Santa Fe Beach, Pescadores Beach, Maya Beach, and Mangle Beach.
Additionally, Selvazama features urbanized infrastructure such as paved roads, bike paths, water service, drainage, underground electricity, and fiber optics.
A vacation constellation awaits you in Selvazama
Constelada is a development of apartments and penthouses located in the heart of Selvazama. Each unit is fully equipped and has its own pool or jacuzzi, ideal for a luxury and relaxing experience. Constelada features an Astro Roof Top, a rooftop with amenities such as a pool with loungers, yoga area, and pool bar.
Other spaces in Constelada include the restaurant, gym, and coworking area. This project is your ideal investment to profit from high-profile vacation rentals and be part of Tulum’s most exclusive residential community.
We invite you to click on the box below to discover all the details about Constelada and get in touch to invest.
You might also be interested in: The benefits of investing in Tulum, a paradise of luxury and nature.
Why invest in Selvazama? The future of real estate in Tulum
Most recent publications
When investing in real estate, it's important to consider new trends. One example is Lock-Off apartments, properties that allow you to turn one unit into two independent spaces.
You may not have heard the term before, since it's not as popular as traditional rental models. However, Lock-Offs are becoming increasingly relevant as a new feature in real estate developments, benefiting investors looking for high returns.
A more versatile model
The Lock-Off system consists of one or more rooms separated by a door or hallway within the same apartment, and each space is equipped and furnished to be used independently.
This way, a Lock-Off apartment works as two different homes. The owner can live in one section and rent out the other, or, if preferred, rent both. This generates more income while enjoying a second home.
What Lock-Off offers
The idea of investing in rental properties is enhanced with Lock-Off, thanks to the modernization of the real estate market, supply and demand conditions in the country, and the rise of accommodation platforms like Airbnb or Booking.
Now, Lock-Off apartments are the way to go because they offer versatility and the chance to maximize your investment in the short term. They also provide alternative uses, another source of income, and give you a presence in the vacation rental market.
Apartments in Tulum
Rentals are a highly profitable business in Tulum, where you can find everything from villas to residences that already include space-division systems to stand out.
So, buying an apartment in Tulum also means investing smartly and with the guarantee of greater benefits, thanks to the increasingly solid implementation of the Lock-Off model.
Peregrina is your gateway to Lock-Off
In Tulum, you can always win, especially when you invest in developments designed for Lock-Off use. Peregrina is the perfect place for this: luxury apartments surrounded by nature to benefit from vacation rentals.
All units offer comfort and the experience of feeling part of the environment, something travelers always long for and that will bring you many personal and financial rewards.
We invite you to learn more about Peregrina, a project created to achieve the best returns with the Lock-Off system, the trend for investing and earning more.
You may be interested: Peregrina, a real estate project within Kaybé
How does a lock-off unit work and what are its benefits?
With so many issues like the recent pandemic, more people are seeking a healthy lifestyle at home, something that has impacted the real estate sector and, as a result, has boosted the wellness real estate market.
Wellness Real Estate is a concept that refers to properties designed for health and well-being. They are built from a sustainable perspective with materials and designs that provide harmony, comfort, and are environmentally friendly.
From corporate to residential
The term gained relevance a few years ago in the United States, when entrepreneurs noticed the effects on the health of certain building owners. This led to the creation of places to live or work with a guarantee of health, performance, and well-being.
Although the concept was first applied in corporate settings to increase productivity, the idea of improving an environment and creating a “healthy” space reached the real estate field. And today, the wellness real estate market is a trend with significant growth expected in the coming years*.
Wellness real estate in Mexico
New construction techniques and organic architecture, along with technology and its advances, as well as concern for the environment, have driven the wellness real estate market worldwide.
In countries like Spain, there is talk of incorporating the concept as a lifestyle philosophy in existing homes, while in Mexico, properties with innovations based on the principles of Wellness Real Estate—such as air, water, nutrition, lighting, and sound—are on the rise.
Riviera Maya, a paradise for investment
One area of the country where investing in property means investing in health and prosperity is the Riviera Maya, a destination where Grupo Emerita builds spaces that directly impact people’s physical and emotional well-being.
With a vision for the future and respect for the planet, we create communities based on wellness and healthy lifestyles. With us, investing in real estate means gaining great benefits thanks to our unique, comfortable spaces that help improve quality of life.
We invite you to learn more about Grupo Emerita and our real estate offerings. Contact one of our advisors and take advantage of the wellness trend to invest in the Riviera Maya.
*Source: Real State Market & Lifestyle
You may also be interested: Grupo Emerita: a developer of experiences
The wellness real estate market: the new investment trend
Once you have firmly decided to buy a house, you should think about the location, architectural design, decoration, and the types of furniture you'll need to bring your new home to life.
How should you furnish your first home? Think about your lifestyle, how you like to arrange your personal spaces, and the style you want to give your residence to make it unique and special.
A useful practice for furnishing your home is to make a list of what you want to have. You can include appliances like microwaves, televisions, and even decorative items like paintings and statues.
It's also a good idea to set a budget, which will help you decide what kind of furniture to buy. This way, you can start choosing between materials, designs, sizes, and colors.
Next, functionality comes into play. You should choose furniture based on how you will use it. Many pieces are very stylish, but not suitable for your type of home. That's why it's key to consider your home's dimensions when selecting the items to include.
Many furnished homes are comfortable and well-organized, because in general, they were decorated with the essential furniture for any home. These basic pieces usually include:
- A spacious sofa
- Several armchairs
- A coffee table in the living room
- Side tables for electronic devices
- TV furniture
- Dining table with chairs
- Beds and nightstands
Additional furniture pieces for your first home might be: a dresser, wardrobe, display cabinet/buffet, bookshelf, and a lounge chair. Also, if you plan to set up a room as an office, consider buying furniture such as:
- Desk
- Bookshelf
- Executive chair
- Sofa or armchair for reading
- Lamps
- Table for printer or scanner
- Credenza for various items
Your home deserves to be splendid and spacious so you have plenty of options for decorating and furnishing that you enjoy. For this, at Grupo Emerita we can help you. We offer villa, apartment, and residence projects with perfect spaces to live your way and in your own style.
In our developments, you'll find harmony and versatile spaces for furnishing that will make your first home an exceptional place. Learn more about Grupo Emerita; we are comfort and style for your life.
You may be interested: Grupo Emerita: a developer of experiences
Furnishing your first home: What kind of furniture do you need?
Have you ever wondered why thousands of tourists from all over the world visit the Riviera Maya? One of the many reasons is ecotourism, the travel trend that brings great profitability to the real estate market.
Ecotourism is about traveling and making the enjoyment of nature compatible with respect for the environment. It means exploring natural areas to enjoy and appreciate both their attractions and the cultural activities you can find there.
Mexico has biospheres, national parks, and countless natural and ecological sites that are attractive to travelers. More and more people want to discover the country, but they also want their trips to have no negative impact on the environment. For this, ecotourism has become the way to achieve it.
For several years now, the trend has been to travel consciously; doing activities that involve sustainability and the preservation of natural heritage. For example: diving, bird watching, cycling, hiking, fishing, camping, and many more.
Nature tourism offers memorable experiences to both foreigners and locals, encourages active community participation, and generates financial benefits for both local populations and the real estate industry.
Tourism is a guarantee for investments, due to the appeal of certain cities; however, investing in ecotourism is the extra boost that can take any real estate business to the next level.
With the constant arrival of adventure-seeking travelers, ecotourism is an important and necessary factor for investment because it increases the chances of success, especially in destinations like the Riviera Maya, where results are reflected in high property value and good returns on investment.
Tulum and Playa del Carmen are top destinations for large-scale ecotourism. Both have natural beauty and a wide range of sustainable tourism activities. They are ideal places to visit, and where Grupo Emerita offers you the best alternatives to invest and profit.
Learn more about us and our residential projects located in the Riviera Maya, right where the ecological tourism that so many people love, attracts, and interests the world is concentrated.
You may be interested: Grupo Emerita: a developer of experiences
What is ecotourism, and why is it important when making investment decisions?
Looking out the window and seeing trees and green areas is not just a wish, but a fundamental need when buying a new home. Living surrounded by nature helps improve health, something families care deeply about.
Everyone wants well-being, which is why residential developments with green areas are successful in the real estate market. Homes, services, and amenities matter, but above all, it is essential to have spaces with vegetation.
Trees and plants are highly beneficial for life, as they help clean, renew, and purify the air we breathe. They also put us in a state of complete relaxation, something not always possible in big cities.
It is necessary to live in natural environments because they provide fulfillment and increase life expectancy. They foster creativity, social relationships, sports, and allow us to disconnect from daily routines.
Green spaces also help reduce stress, anxiety, and other emotional factors. In addition, they help mitigate high temperatures and prevent flooding.
Living close to green areas improves mental health, according to a study* that proposes the 3-30-300 rule, which states that everyone should:
- See at least three trees from their home.
- Have 30% vegetation coverage in their neighborhood.
- Not live more than 300 meters from the nearest green space.
The importance of living surrounded by nature lies in a healthier present and future. Areas with abundant flora are the ideal setting for a good quality of life and a more environmentally friendly future.
There are cities where you can be in touch with nature, but to truly live surrounded by it, you have to go to Tulum, the place that offers a completely green experience with its jungles and corners full of vegetation.
In this destination, Grupo Emerita offers a great opportunity to invest and live surrounded by trees and plants: Kaybé, a unique lifestyle between the jungle and the sea.
It is a residential complex located in an exclusive area, right where the peace and tranquility of the Riviera Maya prevail. Learn more about Kaybé, a project to invest in Tulum and live surrounded by nature.
*Source: Global Health Institute (ISGlobal)
You may be interested: The secure investment behind Kaybé in Tulum
Why do we need to be surrounded by nature?
When moving or vacationing, the beach is always top of mind. The closeness to nature and the variety of activities you can enjoy as a family are a big draw. Beaches are destinations where you find peace, relaxation, and plenty of fun.
Near the sea, there are countless settings for experiences you’ll remember forever. One such place is the Riviera Maya, a paradise full of attractions where wonderful moments await you and your loved ones.
The Riviera Maya is the ideal place for endless family activities. Tulum, Playa del Carmen, and Cancun are the main cities in the area, and all of them offer experiences by water, land, and air.
Besides admiring the beaches, you can explore ruins and the depths of the Mayan jungle. Both the Tulum archaeological site and the Sian Ka'an Reserve are must-see spots to stroll and discover the past.
Other activities include swimming in cenotes, visiting Mayan villages, and touring places like the monkey sanctuary in Akumal. Boat trips are also a must, letting you swim alongside whale sharks, turtles, dolphins, and all the living creatures that inhabit the ecosystem.
The Riviera Maya also awakens your adventurous side with excursions for snorkeling in reefs and visits to theme parks like Xel-Há or Xcaret, where you can ride bikes, explore underground rivers, swim and dive, or simply relax in nature.
Casa Tortuga and Xplor are other parks with activities like ziplining over treetops, driving vehicles through caves and underground paths, and fast descents that end in spectacular pools.
The Riviera Maya is the perfect setting to have fun with your family. It’s also a place where living is a privilege—something we at Grupo Emerita understand, which is why we offer more than just properties to live in.
We provide unique experiences through spaces that offer comfort, peace of mind, and opportunities to connect. Thanks to this, we’ve built an attractive range of residential developments for all types of families.
We invite you to learn more about us and our projects—we’re the developer that brings you closer to all the fun the Riviera Maya has to offer.
You may be interested: Grupo Emerita: a developer of experiences
What are some fun family activities you can do if you live by the beach?
A few years ago, remote work began to rise, a way of working that allows people to work from home. The covid-19 pandemic and new generations boosted this work model, which continues to evolve and is now, through coworking spaces, an important concept in residential developments.
Coworking spaces are places where people gather to work, but also interact and share ideas and opinions. These sites encourage collaborative work because they allow social relationships outside of offices and business centers.
Coworking emerged as an alternative to working not at home or at the office, but in a comfortable space, with a pleasant atmosphere and the right furniture to carry out various activities.
These spaces are ideal for flexible work and the emergence of new businesses, as they bring together professionals from different fields in an environment with meeting rooms, lounge areas, cafés, and private offices.
Coworking areas have gone from being an extra feature to a key requirement for investment. Today's generations prefer to work close to home, in a place designed exclusively for that purpose. That's why residential projects with shared workspaces stand out in the real estate market.
Many investors take advantage of this amenity to meet with clients, separate personal from professional life, and develop projects independently while building a network of contacts.
Having a workspace close to your home is a benefit made possible with Grupo Emerita. We not only build great places to live, but also offer the best amenities for new lifestyles.
All our developments feature coworking spaces where you can welcome your clients and carry out your work activities efficiently and comfortably, thanks to our high-quality infrastructure.
We invite you to learn more about Grupo Emerita; we are specialists in designing residential projects with unique places to work and boost creativity.
You may be interested: Grupo Emerita: a developer with experience
Coworking spaces: the must-have amenity in new developments
Peregrina is a paradise that brings together all the amenities you need to live in comfort, luxury, and style. Choosing to buy a home in Tulum is even better with our development, as we offer an excellent location, spaces that provide comfort, and a wide range of services and amenities for fun and enjoyment.
Surrounded by terraces full of greenery, Peregrina is a residential community in Tulum where you can enjoy a variety of activities with friends and family, thanks to our spaces designed for socializing and entertainment.
We have three levels of apartments and a fourth level where you'll find the essential amenities to enjoy life in Tulum. Imagine waking up in your residence and taking the elevator to have breakfast at the restaurant. Starting your day with a meal overlooking the jungle and the sea is a beautiful way to begin the morning.
Another activity to enjoy at Peregrina is working out. The development features a modern gym and a yoga area for meditation. We also have a spa for when you need to relax with hydrotherapy.
At Peregrina, fun is guaranteed with our pool, perfect for swimming and spending time with friends. You can also host gatherings on the terrace, sunbathe, or simply admire the beauty of nature from above.
Another amenity is the coworking area, for those who combine relaxation with work. And for your evenings, we have a fire pit area and a stargazing deck, two perfect spaces for nighttime experiences in the heart of the Riviera Maya.
Our residential offers recreation both above and on the ground, as you can ride a bike or walk along trails that lead to other exclusive amenities.
When you invest with us, you'll have access to the spaces at Kaybé, especially its multisensory park—a place to immerse yourself in nature and connect with the magic of the destination.
At Grupo Emerita, your comfort is our priority, and Peregrina is proof of that: we offer apartments in Tulum with amenities that make a difference and are attractive for providing a new lifestyle. Invest in Peregrina and get ready to enjoy life by the sea to the fullest.
You may also be interested: Peregrina, a real estate project within Kaybé
Discover everything you can do at Peregrina
Tulum is perfect for relaxing or living, as it has many beaches to sunbathe, swim, and enjoy the region's warm weather. Plus, when you choose to live in a place like Nhoa Condos, you choose to be among the best of the Riviera Maya.
Nhoa is an apartment complex located in Aldea Zamá, right in the most privileged area of the destination. There is greenery everywhere, amenities, and an enviable proximity to the best beaches in Tulum. Here we list the sandy shores waiting for you when you live in our development.
It is famous for the beauty of its turquoise waters, its soft white sand, and its crooked palm tree. It is surrounded by bars and restaurants that complement any day of relaxation.
Living in Tulum means visiting the archaeological zone, where you'll find the beach by the ruins, one of the most beautiful spots in the area. You can swim in crystal-clear waters while gazing at the Mayan ruins atop the cliff.
This is another beach close to Nhoa, known as one of the best in Tulum for water activities like windsurfing and kitesurfing. It's ideal for sunbathing on its white sand and enjoying pleasant moments by the sea.
Tranquility and adventure describe this beach, where there are plenty of tours for snorkeling and swimming with turtles. The beach is special for its gentle breeze and calm waters, offering a truly restful and relaxing experience.
Another Tulum beach for relaxing is Santa Fe, which you can visit by bike after touring the ruins. It's a beach with clear waters, bathrooms, showers, restaurants, and camping areas for overnight stays.
Tulum is a magical destination where every day is enjoyed among the most stunning natural corners of the Riviera Maya. Living here, very close to the best beaches, is a dream you can fulfill at Nhoa Condos, a residential project by Grupo Emerita.
We invite you to discover our apartments in Tulum, spaces that connect you with the most popular beaches. Learn more about Nhoa, a place to live close to the sea.
You may be interested: Nhoa Condos: a trending business
